The astronomical sales being achieved by the consumer companies depicts the power of advertisement, rather than the need of the society where they are sold. To what extent do you agree or disagree?

The astronomical sales being achieved by the consumer companies depicts the power of advertisement, rather than the need of the society where they are sold. To what extent do you agree or disagree? 

Of late, it has been observed that companies are increasing their sales of products through advertisements, while others dissent with this notion. In my view, publicity has little to do with increment in business turnovers.  

It is assumed that businesses use celebrities to endorse their goods through ads, by virtue of which, many procure the promoted material by seeing their idols, and follow the latest trends on the face value without realizing their real need. For instance, youngsters purchase gadgets of latest technology and discard their old ones despite being in ideal condition. However, such instances are confined to a limited section of impulsive buyers.  

Similarly, some also suggest discounts publicized, such as buy two get one free, attract many and create a niche for products. Furthermore, specific ads are made to target certain segments of the society, and the agenda in those commercials connect the viewers emotionally and morally. For example, insurance agencies focus on the life of family members after the death of bread earners, and hence, achieve humongous sales.

Nevertheless, the real factors driving sales include the spurt in population, the demand for the merchandise is directly proportional to the number of buyers, and the current circumstances have precipitated  (led to) humongous requirements for manufacturing. Additionally, with the advent of technology, devices are constantly incorporated with updated features, promoting a habit to use and throw, a chance to flaunt prized possessions. This culture is partially attributed to banks that provide loans in minimal EMIs, and in this scenario, advertising has little role to play except informing consumers. 

In hindsight, advertisements play an insignificant role in boosting sales, instead, demographic rise, constant innovations, consumerist behavior, and affordability predominantly determine the consumer needs, leaving publicizing out of the picture. 

 

The astronomical sales being achieved by the consumer companies depicts the power of advertisement, rather than the need of the society where they are sold. To what extent do you agree or disagree? Write at least 250 words

The astronomical sales being achieved by the consumer companies depicts the power of advertisement, rather than the need of the society where they are sold. To what extent do you agree or disagree? Write at least 250 words

Nowadays, many people believe that most of the sales are driven by ads, whereas  some disagree. The following paragraphs shall assess this matter critically, before arriving at a justified conclusion.   

Sales are often assumed to be driven by advertisements since these play a powerful role in shaping consumer behaviour. They are manipulative and influence people by creating a desire by presenting products in an appealing manner. Moreover, advertising is carefully planned according to specific market segments to create a niche for products. For instance, many juveniles get attracted by promotional videos not because of the quality of products, but because of the colour blend,  animations and famous characters, such as Ironman, used for promotion. 

Moreover, celebrity pull cannot be ignored. They use popular faces: stars, players, and actors, to attract their followers with a motive to persuade devoted fans to emulate their idols and make purchases. For instance, famous sports personality Sachin Tendulkar endorsed energy drink brand Boost, which resulted in millions buying this product. 

However, it is completely wrong to mention that total sales are driven by adverts. The  major factor behind the sale is the rapid increment of population which has automatically resulted in high demand for goods and services. In addition, modern society has adopted the use and throw culture: they use something and discard it and go in for the new purchase. For instance, as per a study carried out by the Spiegel, in 2024, clothing and electronic devices are used only for two years and discarded by a majority, and people procure fresh goods. 

In hindsight, disputes aside, I partially concur with the argument that sales depend on the adverts only since there are other factors such as rising population and consumerism in the play, which define consumer attitudes.  

The astronomical sales being achieved by the consumer companies depicts the power of advertisement, rather than the need of the society where they are sold. To what extent do you agree or disagree? Write at least 250 words

The astronomical sales being achieved by the consumer companies depicts the power of advertisement, rather than the need of the society where they are sold. To what extent do you agree or disagree? Write at least 250 words

It is a hot debate today, whether the high volume of sales of popular consumer commodities is a result of the aggressive Advertising or does it fulfill the needs of the society. Some sections hold an introspective view and some are totally in the confirmation with the opinion that advertising is creating an evil of overspending and.

Advertising is a formidable medium that can create an atmosphere that can influence the customer behavior drastically,  which alters the commodity usage pattern in a very short interval. For instance, today air-conditioner is considered more of a necessity than the luxury of yesteryears. A major chunk of urban and semi-urban population today prefers to have it over desert coolers.

Moreover, this medium has the capability to create, what we may term as cult. Almost all the branded goods as prospering through the addiction and the compelling effect created by the publicity campaigns, e.g. an offer by of renowned apparel company, buy 3 get 7 free, these kind of inducements pull the consumers into the traps, often catapulting them into shopping spree and sometimes beyond their financial feasibility.

Nevertheless, although commercials are a formidable mean of reaching out to masses, spanning across society and globe in shortest possible time, when it comes to achieving sales ruling factors of huge sales are primarily driven by an exponential rise in the population, and proliferating consumerist attitude, coupled by facilities that support such behavior like easy loans, is sending the demand for all kinds of goods spiraling. 

In conclusion, I would say that advertising is not creating an evil  of addiction coercion, instead informs society of the options, enabling it a wider choice, moreover the increase in populace is more to blame for huge sales.