Shopping habits depend more on your age group than anything else. To what extent do you agree or disagree?
Some commentators propose that propensity to purchase is influenced by the age of shoppers. However, one cannot overlook the role of other underlying determinants that define this tendency. This essay, thus, partially subscribes to this notion.
Those advocating that purchasing approach is determined by how old one is believe that the young are easily enticed by advertisements and marketing, but their older counterparts are able to evade temptations engendered by these mediums. It has often been observed that the youth are influenced into buying stuff that may be unwanted, when they observe their favorite celebrities endorsing some products, or clothes. On the other hand, those in older age-groups lean for purchasing things when there is a need such as during cultural events, or for daily requirements like medicine, grocery and household material.
Nevertheless, there are other attributes also defining this propensity. Wealth is the primary factor that pushes one to make purchasing decisions. To corroborate, the elite, regardless of their age, are usually observed buying for leisure and to keep up with the current vogue, while those in middle-income groups only invest into buying endeavors to fulfill their fundamental essentials.
Similarly, the conduct of shoppers also plays a role in this proclivity; where the spendthrift will go and buy for satisfying their craving for shopping, but prudent spenders are quite prudent and spend only when the opportunity or necessity arises. Apart from that, gender also has an impact on this conduct; women tend to go shopping often, while males are rarely seen following this pattern.
Overall, undeniably, age does come into play when defining purchasing patterns, one cannot ignore the prevalence of other aspects: prosperity and spending approach, to name a few, that cumulatively affect the approach of buyers.