We are
surrounded by advertising. Some people think that this is good, because it
gives us choice as consumers. But others argue that it makes people selfish and
greedy for more and more goods. Do you think that there should be less
advertising?
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| Ielts Essay - Adverts and Greed |
Nowadays, when businesses are deplying every possible mechaism, including ads, to lure
consumers, numerous social theorists have become seriously concerned about
negative impact of publicity. They have started suggesting that number of
adverts should be strictly restricted.
Advertisement needs to be cut
down drastically; it is strongly felt that this is leading to overspending
and social wastage. Consumer companies, in order to gain visibility, embrace all kinds techniques and strategies. This is often
regarded as derogatory since it amounts to playing with emotions of gullible consumers. The end users, in turn, blindly follow what pubicity preach
and end up buying things seldom needed. It has also been observed that many overspend, sometimes, beyond than their financial affordability, leading them into vicious
debt traps.
Moreover, it is often alleged that this medium is fueling selfish attitudes; many have developed an insatiable appetite for buying goods for their own consumptions. Such buying spree often evokes a competition of sorts as everyone wants to stay ahead of peers. People limit their concerns to
themselves and their facades; thus, abandoning and ignoring social perspectives.
However, despite uproar among the critics of this marketing tool, limiting it would do little good since these are presumed to be the mechanisms that
simply inform the consumers of the availability of the alternatives, as well as
offers in the markets. Curtailing adverts would deny demographies a chance to explore
before spending money. Moreover, the evil does not lie in ads, but the minds
that create them.
In hindsight, I feel that
reduction of advertisement is not a practical approach and should be allowed in
any numbers; it only enlightens buyers, and becoming self-centered and extravagant is an individual prerogative.
